Advanced Business Strategies: Employ Motivation and Incentive to Build Massage Referrals

(Massage Magazine Column: "Advanced Business Strategies" May 27, 2022; Author Amy Bradley Radford)

When a massage client hands someone else your business card along with a wonderful recommendation, that is the perfect referral. The possibility that this potential client will call you is huge.

This is what I call the golden ticket of marketing, because this type of referral builds your business effortlessly and quickly.

Since this is the perfect marketing scenario, the question you have to ask yourself isn’t how to market to or where to find more potential clients; the question is, “How I get clients to hand a business card to someone they know and talk about my service in a way that inspires that person to schedule with me?” (read more here....)