(Massage Magazine Column: "Advanced Business Strategies" June 30, 2023; Author Amy Bradley Radford)
How do we provide caring and compassionate touch for our clients while not taking on responsibilities we should not be? The answer lies in holding space—space contained by professional...
I wanted to speak from the heart with you for a minute.
Do you know what I hate to see happen in the massage industry? Amazing therapists, just like you, who give up on your business and quit because you don’t know how to get and keep enough clients to earn a living at massage therapy.
Is...
(Massage Magazine Column: "Advanced Business Strategies" May 26, 2023; Author Amy Bradley Radford)
When a person owns a business, it takes time to develop a professional framework one needs to operate within to be successful. Business owners must hone the ability to interpret what actions to...
(Massage Magazine Column: "Advanced Business Strategies" April 24, 2023; Author Amy Bradley Radford)
Until a few years ago, I had only met a handful of therapists who had successfully sold their existing massage practice to another therapist. Most solopreneur massage therapists I knew had...
(Massage Magazine Column: "Advanced Business Strategies" April 13, 2023; Author Amy Bradley Radford)
Are you ready to expand and grow your business but find something is holding you back from pursuing your dreams? In this article, we will look at one key action related to how to grow a small...
(Massage Magazine Column: "Advanced Business Strategies" February 24, 2023; Author Amy Bradley Radford)
A wise person once told me there is no middle ground to business. The momentum of a business never stops. You and your business are always in motion; always moving. Whether this motion is...
PPS Bodywork
A couple of years ago, one of my Pain Patterns & Solutions Bodyworkers asked me to write a post about PPS bodywork as a resource for clients so that they could understand how PPS works. I have started this post several times but honestly it has taken me a couple of years to...
(Massage Magazine Column: "Advanced Business Strategies" January 25, 2023; Author Amy Bradley Radford)
One of the setbacks with being a massage therapist is we literally do not have to have a business computer to perform our job. Our hands and massage table are all we need to perform...
(Massage Magazine Column: "Advanced Business Strategies" January 1, 2023; Author Amy Bradley Radford)
You can give yourself a raise by using a simple add-on menu in a specific way for your sessions. The main idea behind this type of add-on menu is to create services you can seamlessly...
(Massage Magazine Article December 26, 2022; Author Amy Bradley Radford)
One of the more commonly misunderstood use of terms I have observed in the massage profession is sciatica. Depending on how we are trained, what our clients tell us they have been diagnosed with, and the location of the...
(Massage Magazine Article November 25, 2022; Author Amy Bradley Radford)
While most clients cancel if they are feeling at all unwell, some clients do show up to an appointment symptomatic. To protect your health, ask your clients to answer some questions beyond your regular intake—at every...
Maximize Your Massage Business
A few years ago, I was teaching a weekend seminar in PPS Pain Management Massage Techniques and just after lunch one of the therapists had some questions for me about how to run a massage business successfully. One questions turned into 5 and before I knew it we...
